Long-term Growth - Value Creation We aim to make enough profit to ensure long-term company growth while creating value for customers, business partners, employees and shareholders. We are committed to a continuous increase in shareholder value. However, we do not favour short-term profit at the expense of successful, long-term, sustainable business development.


Customer focus Our customers' success is our success. We not only want our customers to sell products but we also want to understand our customers and help them achieve their goals. This is done by offering our customers the optimum solutions. We try to achieve high customer loyalty by offering low-cost solutions along with high quality products and services. We are also constantly aiming to look after our existing customers, even after the sale, by providing support with the appropriate services while endeavouring to gain new ones.


Market leadership We aim to be among the best players in the final packaging market. We do not judge our success on the market share but on whether we are perceived by our customers to be a relevant and competent operator. We are in the market to win – for us, being average is not enough.


Employee(s) commitment and entrepreneurial spirit The company's success largely depends on the achievements and dedication of our employees. We therefore expect from our employees above average performance and commitment and loyalty to the company. We want our employees to be motivated by challenging and encouraging them and by offering them conditions according to their performance and commitment. It is not the time which is crucial for performance but the result. We expect our employees and staff to have a high level of self-motivation, a departmental and corporate culture and thinking and a willingness to participate as a team. In return, we offer attractive working conditions with constant task diversification and responsibilities where performance- and results-oriented employees feel most comfortable.


Promise less – exceed expectations We try to exceed our promises to all stakeholders and therefore follow the principle of promising less and realistically in order then to exceed expectations.


Lifelong learning and diversity. We make sure the composition of our workforce is balanced in regard to gender, ethnicity or skin colour. We expect our employees and staff to develop continuously and independently but we also provide continual support, both with internal and external training, at home and abroad. Where appropriate, we also allow them to participate in prolonged courses of study. Our employees need to be “on the ball” to be prepared for a future of constant change.